Each year, the Mercan’Tour Classic Alpes-Maritimes further establishes itself as a must-attend event on the French cycling calendar. Held in the heart of the Alpes-Maritimes region, this UCI race attracts top professional riders as well as countless cycling enthusiasts eager to experience a spectacular route between Puget-Théniers and Valberg. Created in 2020, the race has quickly become an exceptional showcase for the French Riviera territory.
But beyond the competition itself, the Mercan’Tour Classic is also a true celebration of sharing, conviviality, and connection. Through its Corporate Challenge, the event offers partner companies the opportunity to experience the race from the inside, in a unique atmosphere combining sport, business, and passion.
For many years, the Century 21 Lafage Transactions group has been proud to partner with this major cycling event. This long-standing commitment reflects the group’s core values: proximity, team spirit, self-improvement, and strong local roots. By supporting the Mercan’Tour Classic Alpes-Maritimes, Century 21 Lafage Transactions actively contributes to promoting the region and enhancing the visibility of an event that has become a key fixture in the area.
Once again this year, our teams will be present to share this exceptional experience with participants, partners, and cycling enthusiasts. The Corporate Challenge is undoubtedly one of the highlights of the weekend. This friendly event allows business leaders, employees, and clients to ride together on the legendary roads used by professional cyclists, in a spirit of cohesion and camaraderie.
The program also includes exclusive meetings with former cycling champions, VIP entertainment, opportunities to exchange around sport, and the chance to experience the race from the inside through the immersive “inside” experiences organized by the event team.
More than just a partnership, this involvement reflects Century 21 Lafage Transactions’ commitment to supporting strong local initiatives that bring people together and promote meaningful human values. We are looking forward to once again experiencing the unique atmosphere of the Mercan’Tour Classic Alpes-Maritimes and sharing a new edition filled with эмоtion, encounters, and sporting passion.
More information: Mercan’Tour Classic Hospitality
Email: laurent.elleon@mermonts.fr
